Mestre Poupança
Design UX / UI * Web Development * Digital Advertising
What have I done?
Landing Page focused on conversions + High quality traffic = Excellent results
Tasks:
- Design UX / UI
- WordPress Development
- Google Ads
Problem / Solution:
Mestre poupança is a credit intermediary that has recently started its journey in this very competitive market. Although they have years of experience and know-how, the brand has no reputation and it was urgent to reach a qualified audience and attract new leads.
The challenge was to create a Landing Page capable of generating high conversion rates, through a clean design and persuasive content. A Google Ads strategy was then devised to attract a qualified audience to the page, thus increasing the number of leads received each month.
Used Softwares / Apps:
- Adobe XD
- WordPress
- Google Keywords Planner
- Google Analytics
- Google Ads
The results
Turning strangers into customers: The Success of Mestre Poupança's Marketing Strategy
Landing Page Conversion rate above 5%
With its clean design, fluid and distraction-free user experience and persuasive content, this landing page achieved an excellent conversion rate.
2,5% Google Ads campaign click-through rate (CTR)
With meticulously chosen keywords, persuasive copy and strategic targeting, I ensured an excellent CTR.
The source of over 50% of monthly leads
In 6 months, the acquisition campaigns accounted for 50% of the company's monthly leads.